Consumers looking to take advantage of a sharp drop in U.S. power prices increasingly are turning to new suppliers.
The economic downturn, combined with a boom in natural-gas output, has driven wholesale electricity prices sharply lower in the past year, inspiring an increasing number of recession-strapped households to shop around for cheaper rates.
“All of a sudden, we’re in a situation where we have competition working,” said Ohio Consumers’ Counsel Janine Migden-Ostrander, who represents residential ratepayers on regulatory matters.
